r/Cardinals • • 8d ago

Ozarks Springbirds

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The Springfield Cardinals are officially being rebranded as the Ozarks Springbirds. I love this logo but it seems so similar to the Cardinals that I figured it would be more distinct and different. What are your thoughts?

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u/JoeMcKim ​ 8d ago

At least the nickname is staying within the theme of the Cardinals brand so you can still instantly recognize it as a Cardinals affiliate.

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u/PBR_ItWonAnAward 8d ago

Unless you’re Peoria. Then you’re the Chiefs with a fire dog mascot. (Although I’m not going to complain because my fun fact is that my grandfather won the contest to name them back in the day. lol)

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u/JoeMcKim ​ 8d ago

Peoria has changed affiliations a few times though. California Angels (1983-1984), Chicago Cubs (1985-1994), St. Louis Cardinals (1995-2004), Chicago Cubs (2005-2012), St. Louis Cardinals (2013-present). So it makes sense for them to not be on the same brand as the parent team.

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u/PBR_ItWonAnAward 7d ago

Yup, and they were the Suns the one year with the Angels. Their manager that one year was actually Joe Maddon as well.