r/pcmasterrace • • 3d ago

News/Article AI was supposed to sell PCs. Instead, PC shipments just crashed 20% as AI eats the world’s RAM, and Windows 11’s Copilot agents aren’t convincing buyers

https://www.windowslatest.com/2026/10/11/ai-was-supposed-to-sell-pcs-instead-pc-shipments-just-crashed-20-as-ai-eats-the-worlds-ram-and-windows-11s-copilot-agents-arent-convincing-buyers/
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u/dinosaursandsluts Linux 3d ago

Who the fuck thought AI was supposed to sell PCs?

17

u/DAFFP 3d ago

Some hardware manufacturers were certainly living in hope.

Remember computex. Whack the word AI on everything and cross your fingers.

2

u/GundamXXX Ryzen 5 3600 @ 4.3Ghz - 16GB 3600Mhz - GTX 1070 3d ago

PC =/= hardware

AI is selling hardware just fine, its why theres a shortage

2

u/Ridlion 3d ago

The article gets that completely wrong. It was never meant to do that.

1

u/blah938 3d ago

It sold a lot of Mac Minis/Mac Studios/DGX Sparks. But it was still really niche, and the average student buying a chromebook doesn't give a shit.

1

u/J1mj0hns0n 3d ago

no one, its the type of shit an stock markets coke filled optimism would say "yeah, itll sell pcs, it will sell cookies, it will sell visits to grandma, and itll make me money appease the investors sell pcs!"